Axe Cookies?

Totally forgot to post these photos... I was intrigued by these boxes of retro-looking cookie cutters I say at Dean & Deluca a while back. But then I looked at the box a little closer. Is that an axe? Why would you make axe cookies? Is there a logging holiday I don't know about? Should I be making cookies for prison-bound axe murderers? As they're "for all party occasions," are we supposed to be hacking things in celebration of something? I'm mystified. Help!

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